Sandals Resorts International Celebrates 40th Anniversary

on 10/12/2021 - 12:38 pm

Sandals Resorts International Celebrates 40th Anniversary 

with 40 for 40 Initiative 

 Philanthropic Arm to Spearhead 40 Projects of Sustainable Community Transformation 

 

Pink Gin Beach, Grenada- October 7, 2021 – True to its long-standing mission of using the power of its brand to empower people and make the Caribbean a better place to live, Sandals Resorts is celebrating its 40th anniversary by spearheading 40 projects of sustainable community transformation with the help of its philanthropic arm, the Sandals Foundation.

 

Dubbed 40 For 40, the Caribbean’s leading hospitality organization and parent company of the luxury all-inclusive resort brands Sandals® Resorts and Beaches® Resorts, will showcase the incredible ability of tourism – the region’s largest employer and most influential sector, to bring lasting development and change.

 

“At Sandals Resorts International, we sell an experience that takes into account the culture, people, and natural resources that are unique to every island,” says SRI Executive Chairman and The Sandals Foundation Founder and President, Adam Stewart. “Since the opening of our first resort in 1981, and long before the term corporate social responsibility was a popular phrase, we’ve used the power of tourism to drive change in all corners of our communities. That’s what our 40 For 40 initiative represents; identifying projects that reflect our values of improving people’s lives.”

 

Tourism stands as the most productive industry in the Caribbean, directly and indirectly impacting more than 2 million people. Now, as the company enters a yearlong celebration of its 40th anniversary, its philanthropic arm will mobilize team members and collaborate with local organizations to execute projects that ensure food security, provide exposure to employment opportunities in the sector, invest in the region’s biodiversity, enhance the capacity of local artisans to showcase their unique heritage, and develop communities to empower families who by extent, are part of the visitor experience.

 

The company is also getting its team members involved by inviting them to nominate projects or programs in their communities that create linkages to the tourism industry. 

 

“Our team members and guests are at the heart of what we do, and so they will have the opportunity to roll up their sleeves by directly volunteering and contributing to the success of the projects, or by experiencing the outputs of the programs through farm to table meals, joining local tours or helping to create beautiful learning gardens on our resorts,” said Stewart. “Over the next twelve months, and in addition to existing year-round efforts of our Sandals Foundation, these 40 projects will help to transform communities through tourism.

 

Kicking off the 40 For 40 initiative is the planting of 7000 trees and the management of 7000 more at the UNESCO World Heritage site in Jamaica –the Blue and John Crow Mountains National Park. The conservation efforts are being done in partnership with the Jamaica Conservation Development Trust and will enhance the biodiversity hotspot, which houses 50% of the island’s endemic plants, of which 30-40% of these species are found only within the property’s boundaries. 

 

Other projects across the region include doubling efforts to increase the capacity of local producers and farmers in Grenada to develop and streamline the sale of value-added products in the agro-processing industry and the support of hospitality and service certification programs in Antigua and The Bahamas that offer skills training and work experience to at-risk women and adolescents. 


-END-

Photo Captions:

 

Above (L-r): Marlon Hamilton, Park Ranger and Site Supervisor at Holywell Recreation Park, plants a native forest tree for the restoration of the island’s biodiversity hotspot. Looking on with trees of their own are Dr. Susan Otuokon, Executive Director at Jamaica Conservation and Development Trust, Patrice Gilpin, Public Relations Manager at Sandals Foundation; Georgia Lumley, Environmental Coordinator at Sandals Foundation, and Krystian Campbell, Brand Supervisor at Island Routes. A combination of Dovewood, Milkwood, Soapwood, Bettwood and Turnipia will be planted at the Recreational Park located which is located in the Blue and John Crow Mountains in Jamaica. The activity marked that start of 40 projects which will be implemented across the Caribbean showcasing the power of the tourism industry to bring sustainable change and transform communities.

 

 

Above: Sandals Resorts is celebrating its 40th anniversary by spearheading 40 projects of sustainable community transformation with the help of its philanthropic arm, the Sandals Foundation.

 

 

Above: The Sandals Foundation will also be doubling efforts to increase the capacity of local producers and farmers in Grenada to develop and streamline the sale of value-added products in the agro-processing industry as part of its 40 for 40 Initiative.

 

About Sandals Resorts International:

Sandals Resorts International (SRI) is the parent company of some of travel’s most visible brands including Sandals® Resorts, Beaches® Resorts, Grand Pineapple Beach Resort, Fowl Cay Resort and Your Jamaican Villas. Founded in 1981, by the late Gordon “Butch” Stewart, SRI is based in Montego Bay, Jamaica and is responsible for resort development, service standards, skills training and day-to-day operations. For more information, visit Sandals Resorts International.

 

 

About the Sandals Foundation

The Sandals Foundation is the philanthropic arm of Sandals Resorts International (SRI), the Caribbean’s leading family-owned resort company.  The 501(c)(3) non-profit organization was created to continue and expand upon the charitable work that Sandals Resorts International has undertaken since its founding in 1981 to play a meaningful role in the lives of the communities where SRI operates throughout the Caribbean. The Sandals Foundation funds projects in three core areas: education, community and the environment. One hundred percent of the monies contributed by the general public to the Sandals Foundation go directly to programs benefiting the Caribbean community. To learn more about the Sandals Foundation, visit online at www.sandalsfoundation.orgor follow us on Facebook, Instagram and Twitter.

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